At the heart of the interactive Platform there is an idea of New Television based on unlimited global connection and (two-way) feedback of the audience in real time, the SINCE TV Team has experience in development since 2007. At the present time, the company gained scalability for 10 mln connections simultaneously. The technology was previously used as a tool to collect real-time data, but today we developed it to the level of information exchange, both from the audience and back to them. SINCE TV can be used as a Platform for development of any kind of Live Unscripted TV Show in Prime-Time to convert standard one-way video consumption into two-way data exchange between Television and the Audience. In addition to our high-load service, we are developing our own Original Television Formats of Multi-Genre Unscripted Shows
Our mission is to develop the Interactive Platform in its accessibility and usability for different audiences (including languages, nations and cultures) creating live TV formats based on interaction between studios, remote locations and Show participants, using "second screens"